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The Genetic Genealogist

Adding DNA to the Genealogist's Toolbox

23andMe – A Biotech Startup Aimed at Helping People Manage and Understand Their Genetic Information

February 14th, 2007 in DNA Companies |

23andMe is a startup company in California that describes themselves as “an early startup developing tools and producing content to help people make sense of their genetic information. Our goal is to take advantage of new genotyping technologies and help consumers explore their genetics, informed by cutting edge science.”

What are the goals of 23andMe? The website claims that a person’s personal genetic information “will provide personal insight into ancestry, genealogy and health. For society, the collection of genotypic and phenotypic information on a large scale will provide scientists with novel avenues for research.” It should also be noted that 23andMe has ‘strong financial backers” and is looking for “talented, motivated individuals in many areas who have a passion for health and technology.”

A database that allows users to store, explore, or share their own genetic code could potentially be extremely useful for both society and the individual. The ability to visually identify and label genes, to compare DNA to identify relationships among people, and to volunteer in genetic research initiatives (if these turn out to be aims of 23andMe) seems both exciting and lucrative. Many predict that within the next 5 to 10 years genome sequencing will be rapid and inexpensive, suggesting that these sort of databases will be needed to help people understand the results of sequencing.

The biggest concern, of course, is security. Keeping a database of genetic information safe would be paramount. Another concern might be the psychological effects of sequencing. What happens if thousands of people sequence their DNA and discover (on their own, without the benefit of a doctor or genetic counselor) that they have an untreatable genetic disorder, or a 50% chance of breast cancer? It will be interesting to see how 23andMe and other companies deal with these possible concerns.

On the website you can sign up to stay updated with new development as the company grows.

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3 Responses to “ 23andMe – A Biotech Startup Aimed at Helping People Manage and Understand Their Genetic Information ”

  1. # 1 23andMe Revisited Says:
    April 9th, 2007 at 7:05 pm

    [...] looking for information about the startup business 23andMe. I’ve briefly mentioned 23andMe before, but I thought I’d see how much information I could gather doing a brief online [...]

  2. # 2 The Genetic Genealogist - » 23andMe Partners with Illumina – To Offer Genetic Genealogy? Says:
    September 13th, 2007 at 12:49 pm

    [...] subject of much discussion in the biotech and personalized medicine circles of the blogosphere (See here, here, here, here, here, here, here, and here for plenty of [...]

  3. # 3 23andMe Launches Their Personal Genome Service » The Genetic Genealogist Says:
    November 17th, 2007 at 3:03 pm

    [...] have written a lot about the Mountain Valley based personal genome start-up company 23andMe (February 14th, April 9th, June 19th, July 31st, and September 13th, to name a few). As a matter of fact, if you [...]

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    The Genetic Genealogist examines the intersection of traditional genealogical techniques and modern genetic research. The blog also explores the latest news and developments in the related field of personal genomics. To learn more about me or about genetic genealogy, please explore the site.
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